Buying home battery storage is a serious business. And selling it should be too.
Backpackers and other working travellers play an important role in Australia’s economy. They spend a bundle of bucks here and fill positions that otherwise may not be.
But there are some roles that really require experience. I would suggest selling solar power systems and related tech such as home batteries to be among them.
A chill ran down my spine yesterday when I noticed an ad on a job board calling on backpackers and travellers to apply for solar battery sales jobs. No sales experience was required and there was no mention of needing any sort of experience in the solar industry; not even as a desirable attribute. But among the attributes that were:
“Money driven”.
I like money. Many people do. It enables you to put food on the table, pay the bills/rent/mortgage and perhaps buy cool stuff that can help you save more of it (like solar panels and batteries). But this listed as a stand-alone attribute I found a little unsettling given the types of people it could attract and the nature of the products involved.
The ad mentioned there would be ongoing training and coaching from the “best in the industry”. I’m wondering how much of that there would be before the person hits the phone – and the nature of it. Will it be heavily tech and customer focused? Or would the focus be on learning a script and getting folks to sign on the dotted line as soon as possible; then rinse and repeat?
To be fair, the ad also mentioned applicants should have a passion for working with customers to meet their needs. But how would someone without sufficient experience understand the needs of what may be an uninformed home owner about their battery storage requirements, or even if storage is suitable? Back to that “ongoing training and coaching” I guess, or hope.
Learn as you go is great, but that also means mistakes as you go. And mistakes in this case can be very costly to the purchaser.
What You Should Know Before Talking To Salespeople
If inexperienced people – whether they are international students, backpackers or those born and bred here – may be the first point of phone contact for a home battery buyer, it becomes particularly important for the prospective buyer to ensure they have some basic knowledge from the get-go.
Why? home battery storage can get complex and the person at the other end of the line may not be in a position to provide good advice based on your specific circumstances. And that’s exactly what you need.
An informed customer is an empowered one. Even if you don’t understand all the ins and outs of solar batteries, you’ll be in a better position to detect BS or other issues. Here are some guides to help:
On a related note, earlier this week we discussed solar battery offers winding up in real-world mailboxes via snail mail, and why recipients should be wary.
About Michael Bloch
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